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Preview Personalized Content

Preview an Edition as a specific reader to confirm tokens fill in correctly. Previewing as a real subscriber shows exactly what that person will see, so you can catch empty tokens, wrong fallbacks, or conditional blocks that don't behave as expected — before you Broadcast.

Before you begin

  • An Edition open in the editor that already contains personalization tokens (for example, a first-name greeting or an account field).
  • Access to at least one subscriber whose data you can preview against — ideally one with complete data and one with missing fields, so you can test both.
  • A clear idea of which tokens should have fallback text if a value is blank. (Confirm the exact steps in your account.)

Steps

  1. Open the Edition and locate the preview option in the editor toolbar.
  2. Choose to preview as a specific subscriber, then search for and select the person by name or email address.
  3. Review the rendered Edition: confirm each token has resolved to the subscriber's real values and that no raw token text (such as a visible [[first_name]]) remains.
  4. Switch to a subscriber who is missing one or more of those fields and re-check. Confirm the fallback text appears rather than a blank space or a broken sentence.
  5. Send yourself a test Broadcast to preview the fully rendered email in a real inbox, since some clients render differently from the in-app preview.

Result

The Edition displays each subscriber's actual data in place of every token, with sensible fallback text wherever a value is missing. You can Broadcast with confidence that the personalization reads correctly for every reader.


Canonical terms: Author, Edition, Folder (Project Folder), Broadcast. See the Glossary.